Nature and Creativity: How Natural Environments Enhance Creative Thinking

In our increasingly digital and developed world, we often find ourselves disconnected from natural environments. Yet emerging research suggests this disconnection may come at a significant cost to our creative capabilities. The fields of neuroscience and it’s relatively new cousin, ecopsychology, are revealing compelling evidence that exposure to nature fundamentally alters brain function in ways that enhance creative thinking and expression.

What Neuroscience Says About Exposure to Natural Spaces

When we immerse ourselves in natural settings, our brains respond in measurable ways that differ significantly from our responses to built environments. Understanding these changes helps explain why nature has such profound effects on creative cognition.

Attention Restoration and the Default Mode Network

One of the most well-documented effects of nature exposure is its impact on attention. According to Attention Restoration Theory, developed by environmental psychologists Rachel and Stephen Kaplan, natural environments allow our directed attention systems to recover from fatigue (Kaplan, 1995).

Neuroimaging studies show that heavily developed built environments demand what neuroscientists call "top-down" directed attention—a resource-intensive form of focus that requires constant vigilance and filtering of stimuli (Bratman et al., 2015). This type of attention activates the task-positive network in the brain, suppressing the default mode network (DMN)—the neural system critical for imagination, creativity, and mind-wandering.

In contrast, natural environments contain what researchers call "soft fascination" stimuli—elements that capture attention gently without demanding cognitive effort. This allows the prefrontal cortex—responsible for executive function—to downregulate, permitting the default mode network to activate more fully (Williams et al., 2018).

As neuroscientist David Strayer's research demonstrates, after three days of nature immersion, participants showed a 50% improvement on creativity tests compared to control groups who hadn't been exposed to nature (Atchley et al., 2012). Strayer's EEG studies revealed increased alpha wave activity—the brain state associated with relaxed alertness and creative insight—during immersion in natural spaces.

Stress Reduction and Cognitive Flexibility

Natural environments also reduce cortisol levels and sympathetic nervous system activation, or our body's stress response system. Neurobiologically, chronic stress and elevated cortisol impair function in the prefrontal cortex and hippocampus while increasing activity in the amygdala (the brain's threat detection center).

Research by psychologist Marc Berman and colleagues found that walks in natural settings decreased neural markers of rumination (repetitive negative thinking), which is associated with decreased cognitive flexibility, a key component of creative thinking. The study measured reduced blood flow to the subgenual prefrontal cortex, an area hyperactive during ruminative thinking.

This stress-reduction effect is particularly significant for creativity because stress narrows cognitive focus, an adaptive response for immediate threats but detrimental to the broad, associative thinking necessary for creative insights. When cortisol levels decrease during nature exposure, cognitive flexibility increases, allowing more remote associations to form between ideas (Sandi, 2013).

Sensory Enrichment and Neural Plasticity

Natural environments provide rich, multi-sensory stimulation that built environments typically lack. This sensory diversity—what ecopsychologists call "sensory enrichment"—promotes neuroplasticity, the brain's ability to form new neural connections.

Neuroscientist Daphne Bavelier's research on enriched environments shows that diverse sensory input increases brain-derived neurotrophic factor (BDNF), a protein that supports neurogenesis and synaptogenesis, the growth of new neurons and connections between neurons (Bavelier et al., 2010). These processes are fundamental to learning and creative thinking.

The fractal patterns abundant in nature, from tree branches to leaf veins to flowing water, have been shown to induce a state of "fractal fluency" in the visual cortex. Mathematician Richard Taylor's research demonstrates that viewing these patterns activates mid-range fractal processing that reduces stress and enhances cognitive function in ways particularly beneficial to creative problem-solving (Hagerhall et al., 2015).

The Ecopsychological Perspective: Embodied Cognition in Nature

Beyond neuroscience, ecopsychology offers additional frameworks for understanding nature's impact on creativity through the lens of embodied cognition, or the idea that thinking is not confined to the brain but emerges from bodily experiences in environment.

Biophilia and Archetypal Cognition

E.O. Wilson's biophilia hypothesis suggests humans possess an innate affinity for nature and living systems developed through our evolutionary history (Wilson, 1984). Ecopsychologists propose this connection runs deeper than preference and fundamentally shapes how we think and create.

Research by ecopsychologist Peter Kahn shows that interactions with natural environments activate cognitive schemas and archetypes that have deep evolutionary roots (Kahn et al., 2009). These primal patterns and relationships, such as prospect (views), refuge (shelter), mystery (partially obscured spaces), and risk/peril (controlled exposure to challenge), stimulate different patterns of thought than built environments, activating older, more intuitive brain systems that contribute to creative insights.

Expanded Sense of Self and Cognitive Boundaries

Another significant finding from ecopsychology research is how nature experiences can temporarily dissolve the perceived boundaries between the self and our environments, what psychologist Otto Rank called "oceanic feelings" and what is now studied as "awe" experiences in positive psychology.

Neuroscientist Katherine Templar Lewis's work suggests that these experiences of awe in nature decrease activity in the temporoparietal junction, the brain region involved in maintaining distinctions between self and other (Lewis, 2018). This temporary relaxation of self-boundaries has been correlated with increased divergent thinking and remote association formation, which are key components of creativity.

Studies by psychologist Paul Piff show that awe experiences in nature increase ethical decision-making and prosocial behavior, but they also enhance cognitive flexibility and creative problem-solving by promoting what researchers call "small self" cognition, thinking that transcends immediate self-interest and embraces broader perspectives (Piff et al., 2015).

Evidence-Based Strategies for Enhancing Creativity Through Nature Connection

Based on these scientific insights, here are practical, research-supported approaches to leverage nature-brain connections for enhanced creativity:

1. Practice Attention Restoration Cycles

Research suggests that alternating between focused work and natural environment exposure creates an optimal cycle for creative productivity (Lee et al., 2015).

Implementation idea: Work in focused 90-minute sessions followed by 20-30 minute breaks in natural settings. Even a tree-lined street or urban park provides measurable benefits. If nature access is limited, studies show that just viewing images of nature for 40 seconds (cue the nature images screensaver!) can improve attention (Lee et al., 2015).

2. Engage in "Loose" Attention Walking

Neuroscientist Marily Oppezzo's research demonstrated that walking, particularly in natural settings, significantly increases creative ideation compared to sitting (Oppezzo & Schwartz, 2014). The combination of rhythmic movement and loose attention creates ideal conditions for insight.

Implementation idea: Practice "loose attention" walking in natural environments where safety permits, allowing your attention to wander without directed focus. Resist using this time for problem-solving; instead, let your mind wander freely, which optimizes default mode network activation.

3. Leverage Nature for Incubation Phases

The incubation phase of creativity, where you step away from active work on a problem, is particularly enhanced by natural settings according to research by psychologist Ruth Ann Atchley (2012).

Implementation idea: When facing a creative challenge, explicitly plan nature-based incubation periods. After initial engagement with the problem, schedule a hike, garden session, or park visit before returning to the work. Research suggests 3-day nature immersions offer optimal benefits, but even brief exposures show significant effects.

4. Employ Biomimicry Thinking Prompts

Biomimicry, or the practice of looking to nature's patterns and strategies for inspiration, has been shown to enhance innovative thinking (Goldstein & Vanit, 2017).

Implementation idea: When seeking creative solutions, ask: "How would nature solve this problem?" or "What natural systems face similar challenges?" Collect natural objects or images that relate metaphorically to your creative challenges and keep them visible in your workspace.

5. Practice Sensory Enrichment Meditation

Mindfulness practices in natural settings enhance the cognitive benefits of both activities, according to research by environmental psychologist Nicole Ardoin (2018).

Implementation idea: Spend 10-15 minutes in a natural setting engaging in sequenced sensory awareness: first noting everything you can see, then closing your eyes to focus on sounds, then touch sensations, and finally smells. This practice enhances the sensory enrichment benefits of nature exposure.

6. Incorporate Fractal Fluency Breaks

Viewing fractal patterns found in nature has been shown to shift brain activity toward patterns associated with creative states (Van Tonder & Lyons, 2005).

Implementation idea: Take brief (3-5 minute) breaks to observe fractal patterns, like clouds, tree branches, flowing water, or leaf structures. If natural settings aren't accessible, research shows that viewing artistic representations of natural fractals (at a fractal dimension of approximately 1.3-1.5) provides similar cognitive benefits.

7. Seek Awe-Inducing Experiences

Experiences of awe, the emotion evoked by vast, complex natural settings like starry skies, mountains, or oceans, reset cognitive patterns and enhance creative thinking (Shiota et al., 2007).

Implementation idea: Regularly seek experiences in landscapes that feel vast relative to your everyday environment. Research indicates even brief exposures to awe-inducing natural imagery can temporarily enhance creative thinking, though physical presence produces stronger effects.

8. Establish Creativity Rituals in Nature

Consistent patterns of creative practice in natural settings create powerful neural associations that can enhance creative flow states, according to research in environmental psychology (Korpela et al., 2018).

Implementation idea: Designate a specific natural location as your "creativity spot" and visit it consistently when working on creative projects. The combination of location consistency and natural setting creates environmental cues that prime the brain for creative thinking.

A Relationship With Nature, as Creative Practice

Perhaps the most profound insight from this research is that nature connection isn't merely a tool to enhance creativity, but can be better understood as a creative practice in itself. The receptive attention cultivated in natural settings mirrors the receptive awareness essential to creative insight in any domain.

Neuroscientist David Strayer suggests that "creativity is what happens between stimulus and response—in the space of possibility that opens when we're not immediately reacting." Natural environments, by reducing demand for directed attention, help us inhabit that space more fully.

As psychologist Clare Cooper Marcus notes in her research on healing gardens, "In nature, we don't make things happen; we allow them to happen." This receptive stance, whether toward a blooming flower or an emerging idea, may be the most essential creative capacity that nature helps us develop.

By incorporating deliberate nature exposure into our creative routines, we're not simply adding another creativity technique; we're reconnecting with the environmental conditions under which human creativity evolved. In doing so, we access neural resources and mental states that may be our natural creative inheritance—one that our increasingly indoor, screen-focused lives have obscured but not erased.


When I am among the trees,
especially the willows and the honey locust,
equally the beech, the oaks and the pines,
they give off such hints of gladness.
I would almost say that they save me, and daily.
— Mary Oliver



. . .

References

Atchley, R. A., Strayer, D. L., & Atchley, P. (2012). Creativity in the wild: Improving creative reasoning through immersion in natural settings. PloS One, 7(12), e51474.

Ardoin, N. M., Bowers, A. W., & Gaillard, E. (2018). Environmental education outcomes for conservation: A systematic review. Biological Conservation, 241, 108224.

Bavelier, D., Levi, D. M., Li, R. W., Dan, Y., & Hensch, T. K. (2010). Removing brakes on adult brain plasticity: from molecular to behavioral interventions. Journal of Neuroscience, 30(45), 14964-14971.

Berman, M. G., Kross, E., Krpan, K. M., Askren, M. K., Burson, A., Deldin, P. J., ... & Jonides, J. (2012). Interacting with nature improves cognition and affect for individuals with depression. Journal of Affective Disorders, 140(3), 300-305.

Bratman, G. N., Hamilton, J. P., Hahn, K. S., Daily, G. C., & Gross, J. J. (2015). Nature experience reduces rumination and subgenual prefrontal cortex activation. Proceedings of the National Academy of Sciences, 112(28), 8567-8572.

Goldstein, J., & Vanit, J. (2017). Biomimicry: New frontiers for innovation. BBVA Innovation Center.

Hagerhall, C. M., Laike, T., Taylor, R. P., Küller, M., Küller, R., & Martin, T. P. (2015). Human physiological benefits of viewing nature: EEG responses to exact and statistical fractal patterns. Nonlinear Dynamics, Psychology, and Life Sciences, 19(1), 1-12.

Kahn, P. H., Ruckert, J. H., Severson, R. L., Reichert, A. L., & Fowler, E. (2009). A nature language: An agenda to catalog, save, and recover patterns of human-nature interaction. Ecopsychology, 1(1), 38-46.

Kaplan, S. (1995). The restorative benefits of nature: Toward an integrative framework. Journal of Environmental Psychology, 15(3), 169-182.

Korpela, K., Ylén, M., Tyrväinen, L., & Silvennoinen, H. (2018). Favorite green, waterside and urban environments, restorative experiences and perceived health in Finland. Health Promotion International, 33(6), 1054-1062.

Lee, K. E., Williams, K. J., Sargent, L. D., Williams, N. S., & Johnson, K. A. (2015). 40-second green roof views sustain attention: The role of micro-breaks in attention restoration. Journal of Environmental Psychology, 42, 182-189.

Lewis, K. T. (2018). The neuroscience of awe: Measurable effects of an ephemeral emotion. Behavioral and Brain Sciences, 2018, 1-15.

Oppezzo, M., & Schwartz, D. L. (2014). Give your ideas some legs: The positive effect of walking on creative thinking. Journal of Experimental Psychology: Learning, Memory, and Cognition, 40(4), 1142-1152.

Piff, P. K., Dietze, P., Feinberg, M., Stancato, D. M., & Keltner, D. (2015). Awe, the small self, and prosocial behavior. Journal of Personality and Social Psychology, 108(6), 883-899.

Sandi, C. (2013). Stress and cognition. Wiley Interdisciplinary Reviews: Cognitive Science, 4(3), 245-261.

Shiota, M. N., Keltner, D., & Mossman, A. (2007). The nature of awe: Elicitors, appraisals, and effects on self-concept. Cognition and Emotion, 21(5), 944-963.

Van Tonder, G. J., & Lyons, M. J. (2005). Visual perception in Japanese rock garden design. Axiomathes, 15(3), 353-371.

Williams, K. J., Lee, K. E., Hartig, T., Sargent, L. D., Williams, N. S., & Johnson, K. A. (2018). Conceptualising creativity benefits of nature experience: Attention restoration and mind wandering as complementary processes. Journal of Environmental Psychology, 59, 36-45.

Wilson, E. O. (1984). Biophilia. Harvard University Press.

Sam Sherwood

Sam is a photographer, writer, and ecologist. Drawn to nature from a young age and fascinated by the interconnectedness of life, in 2009 she started a photography business and in 2019 she closed it to focus on her family and change careers to focus on the environment. Sam relaunched her business in 2025, and now shares mentorship for clients and photographers along with ecologically-centered research, philosophy, self-development, and stories that explore the rich beauty and physiological link of the human/nature relationship.

https://www.samanthasherwood.com
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